Cash runway for Etsy sellers and makers: how many months do you really have?

Runway turns money stress into a plan. For Etsy sellers and makers the calculation has one twist worth knowing.

Guide · Brandon Grutkowski ·

02 / The guide
The worked example

Kiln & Co., a ceramics studio selling online, holds $48,300 in cash against a monthly burn of $6,900, everything included: rent, gear, software, and the owner draw. That is 7.0 months of runway at current burn. Above the four-month line, which buys the freedom to think in seasons instead of weeks.

The method, plainly

Runway = cash on hand ÷ monthly burn, using your heaviest recent burn month rather than your cheapest. The full reasoning, including what to do at each runway level, lives in the main runway guide; the calculator runs it with your numbers in your browser.

The twist for Etsy sellers and makers

Inventory is cash wearing a costume. A materials buy converts runway into shelf stock, so count planned buys as burn in the month you place them, and remember December revenue lands after December bills.

03 / Keep reading
  1. 01How many months of cash does your business actually have?
  2. 02Cash runway calculator with a thin-months warning
  3. 03How much should Etsy sellers pay themselves?
04 / Counsel

Counsel does this math on your real numbers.

Connect Square, Stripe, Shopify, Etsy, QuickBooks, or your bank. Every answer carries a receipt: the method, the sample size, and the confidence. When the math is not conclusive, it says so.

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Counsel's rule, applied to its own content: every figure above is computed, sourced from our demo businesses or your own inputs, never invented. This is cash math, not tax or legal advice. Written and maintained by the founder.